Fortune Red

Name: Fortune Red
Brand: Behr

BIC-48 / Behr

#AF324A

A rich red with emotional weight. Draws the eye and adds passion to feature walls and architectural details.

Spec Sheet

Hex#AF324A

RGB175, 50, 74

HSL348°, 56%, 44%

On White 6.22:1 AA

On Black 3.38:1 AA Large

For AI Tools

Copy this snippet and paste it into any AI tool

Use these colors for all components:

Background: #ECE4E5
Text: #221619
Accent: #AF324A
Support: #548379
Neutral: #D0C3BE

Rules:
- Use Background for surfaces and canvas
- Use Ink for body text and icons
- Never use Accent as body text — contrast is too low
- Maintain 4.5:1 minimum contrast for normal text

Learn more about AI Palette

Design System from Fortune Red Palettes are free. Exports aren't.

#ECE4E5 background RGB 236 228 229

#221619 ink RGB 34 22 25

#AF324A accent RGB 175 50 74

#548379 support RGB 84 131 121

#D0C3BE neutral RGB 208 195 190

Processed in 0ms

CSS Variables

:root {
  --palette-background: #ECE4E5;
  --palette-ink: #221619;
  --palette-accent: #AF324A;
  --palette-support: #548379;
  --palette-neutral: #D0C3BE;
}

Tailwind Config

{
  "palette-background": "#ECE4E5",
  "palette-ink": "#221619",
  "palette-accent": "#AF324A",
  "palette-support": "#548379",
  "palette-neutral": "#D0C3BE"
}

Pro Exports Pro

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Build a design system around Fortune Red.